Klaviyo hit a higher all-time peak (119% in FY2023-Q3).
| Metric | Klaviyo | PubMatic |
|---|---|---|
| Latest NRR | 109% | 98% |
| All-time peak NRR | 119% | 112% |
| All-time low NRR | 108% | 96% |
| QoQ change | -1pp | +2pp |
| YoY change | +0pp | -4pp |
| 3-year change | +1pp | - |
| Disclosures tracked | 13 | 9 |
| Metric | Klaviyo | PubMatic |
|---|---|---|
| Total customers | 205,000 | 2,000 |
| Over $100K ARR | 1,000 | - |
| Over $1M ARR | - | - |
| Top-10 concentration | - | - |
| Average ACV | - | - |
| US revenue mix | 60.1% | 52.9% |
| Metric | Klaviyo | PubMatic |
|---|---|---|
| Total RPO | $254M | - |
| Current RPO (12mo) | $236M | - |
| Multi-year contracts | - | - |
| Avg contract length | - | - |
| Subscription rev mix | - | - |
| New customers added | 26,000 | 50 |
| Metric | Klaviyo | PubMatic |
|---|---|---|
| CS team size | - | - |
| Customers per CSM | - | - |
| Pricing model | subscription | hybrid |
| Renewal cadence | monthly | consumption |
| CSM coverage model | hybrid | account-named |
| Top customer exec | - | Megan Ram |
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