Connect Google BigQuery to give Cust access to your product usage data, billing history, and behavioral analytics at warehouse speed. Retention Agents can research customers using the same data your product and analytics teams rely on.
BigQuery's scale means Cust can analyze usage patterns across your entire customer base - from login frequency to feature adoption curves - and turn that data into actionable retention signals.
Analyze usage patterns across thousands of accounts simultaneously using BigQuery's processing power.
Turn raw event data into retention signals - declining logins, unused features, and adoption stalls.
Compare usage patterns across customer cohorts to identify which behaviors predict long-term retention.
Create a service account with read-only access to the BigQuery datasets Cust should analyze.
Define which BigQuery tables and columns map to usage events, accounts, and behavioral metrics.
BigQuery data enriches health scores and gives Retention Agents deep product usage context.